LEADERSHIP WITHIN THE BUSINESS

Work with someone who can take responsibility for what happens next.

A business can reach a point where advice alone will not give the founder the support they need. A fractional CEO or COO engagement brings senior leadership into the business for an agreed part of the week or a defined period, with a remit that is clear to the founder and the existing team.

Discuss this engagement

WHEN THIS MAY BE USEFUL

You may be preparing for growth, bringing several offers or projects into a more coherent business, or finding that too many decisions still depend on your personal involvement. The question is what needs to be led, which responsibilities can move and how the role should fit with the people already doing the work.

The CEO and COO roles take different responsibilities.

A fractional CEO remit can centre on the direction of the business, its commercial priorities and executive decisions. It may involve working with the founder on which opportunities to pursue, what the business should focus on and how progress will be assessed. A fractional COO remit can centre on how the business is organised to deliver, including ownership, team coordination, working arrangements and the customer experience. We discuss the need before deciding which role is appropriate.

The engagement begins with an agreement about authority.

For someone to take responsibility inside a business, the remit needs more than a list of tasks. We agree the decisions the role can make, what remains with the founder and how matters will be escalated. The time commitment, working rhythm and relationship with the existing team are established before work begins, with a way to review them as the business develops.

The role stays connected to the commercial priorities.

The first period of work establishes the business as it stands and the priorities that need attention. We look at the information available, meet the relevant people and agree what progress should look like. The purpose is to lead the work within the scope, with decisions and delivery connected to the reason the engagement exists.

WHO THIS IS FOR

This is suited to a founder or established business that needs senior leadership within the organisation and is ready to agree the responsibility and authority that go with it.

THE WORKING ARRANGEMENT

The remit, time commitment, duration and fee are individually scoped. CEO and COO responsibilities are discussed separately so the title accurately reflects the work.

Enquire about fractional ceo / coo

BEFORE WE BEGIN

Who would I be working with?

The work is founder-led, with India directly involved in the engagement. If a project requires other specialists or existing suppliers, we agree their role and responsibilities in the scope.

How is the fee agreed?

We discuss the business, the question and the work involved before recommending a scope and fee. Preparation, delivery, revisions and any third-party costs are made clear before an engagement begins.

YOUR NEXT MOVE

Tell us what you
would like to work on.

Share a little about the business, the decisions ahead and the support you have in mind.

Start a conversation

EXPLORE THE AREAS OF WORK

Start with the question
your business is asking.

From brand positioning and digital marketing to the leadership behind delivery, explore the work in more detail.

Brand strategy & positioning Fractional COO Fractional CEO Luxury & premium brand strategy Digital marketing & launch strategy Personal brand & founder positioning

Work with someone who can take responsibility for what happens next.

The CEO and COO roles take different responsibilities.

The engagement begins with an agreement about authority.

The role stays connected to the commercial priorities.

When every decision comes back to you

Tell us what youwould like to work on.

Start with the questionyour business is asking.

Stay close to the conversation.

Tell us what you
would like to work on.

Start with the question
your business is asking.